Wedding Expo- Pier Park

Sunday March 1st 2009

While an unusual cold front and winter storm slowly crept up on the east coast we were not spared here on the Panhandle.
Pier Parks first ever wedding expo was held in a beautiful location with 100+ brides registered to attend.

New to the “wedding” industry I wasn’t sure what to expect, but, being the optimist that I am I had great hopes. For some reason the whole time I was setting up in chilling winds I had it in my mind they would die down and the clouds would part promptly by noon. I would later find out that would not be the case.

The show started punctually at noon and all the dedicated brides began to make their way around to the vendors looking for deals and ways to add that “special touch” to their big day.
I still can’t say quite how partaking in this show has affected my business but I can say with confidence I now see the important difference to selling directly to your target market as opposed to blindly promoting to the masses.
About 75% of the visitors to my booth were in need of wedding invitations and accessories. I began to think “why should they choose me”? I know that may not have been the most productive “business savvy” thought to have at the moment but it’s true. Especially with all the possibilities of places to purchase on the internet, never mind local completion, why should anyone choose me?
My mind began racing (which I am shocked I could still think at this point with the chilling winds) of all the times I have been turned away from one company to go with another.
For me, it’s customer service. How does someone make me feel? Do I feel my best interested is at heart or are my husband’s hard earned dollars blinding their thoughts for my best interest.
Trust is key. With trust established every detail of the entire transaction and quality of work is locked in your customers mind with confidence. My goal quickly became to be my companies representation of what they can expect throughout the entire process. Honesty, Dedication and Attention to Detail.

I want to thank every bride and groom who offered their time on Sunday and I look forward to working with you in the future.

Capturing Love on Paper

Creating one of a kind, custom, invitations for an elated bride is such a sweet honor.

When I started my business this time last year I had little idea the type of joy “paper crafting” could bring to the hearts of so many.

Although I create greeting cards of all sorts for numerous occasions I can’t express the joy I feel throughout the complete creating process of each special invitation suite I construct.

After being married for many years it’s easy to lose sight of what blissful love feels like. Over time love turns into devotion and dedication and that excited giddiness is a spark off in the distance we long to, once again, catch a glimpse of.

Like the spark sometimes caught in a Jane Austin novel; so too is the spark I feel when working with each bride. Their sheer joy and eagerness to please their one special man is the innocent simplicity that always reminds me of where each love spark starts. Including my own.

With each creation comes a beautiful portrayal of the couples personalities that will bring them together in perfect unity on a day that I get to announce for them to the whole world.

Thank you for this special honor.

Just Imagine what I can Create for You!

Visit: Paper Perfections